Gladia - Streamlined B2B Lead Identification and Boosted Conversions

The Company

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Gladia, led by CEO Jean-Louis Quéguiner, is a fast-growing B2B SaaS company specializing in AI-powered speech-to-text solutions. Gladia serves enterprise clients that rely on fast, accurate voice transcription to build next-gen communication products.

As the company scaled its outreach to potential partners, clients, and hiring candidates, LinkedIn became a critical channel for direct engagement. But the process of matching emails to LinkedIn profiles quickly became a bottleneck.

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The Challenge

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Before using Reverse Contact, Gladia — like many B2B companies — faced major friction in identifying and connecting with relevant professionals via LinkedIn:

• Manual Search Limitations
  Finding LinkedIn profiles based on email addresses required tedious manual searches.
• Inaccuracy and Uncertainty
  Guesswork and unreliable enrichment tools often returned incomplete or incorrect results.
• Limited Outreach Potential
  Without reliable LinkedIn data, opportunities for timely outreach and networking were frequently missed.
• High Operational Cost
  Valuable team resources were tied up in repetitive, low-leverage tasks.

“Before Reverse Contact, matching emails with LinkedIn profiles was slow, uncertain, and resource-heavy. It was a barrier to scale.”
– Jean-Louis Quéguiner, CEO, Gladia

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The Solution

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Gladia implemented Reverse Contact to automate LinkedIn profile discovery directly from email lists, giving the team a fast, accurate, and scalable way to identify key contacts.

This new workflow enabled:

• Automated Profile Matching
  From large CSV files or real-time tools, email addresses were enriched with verified LinkedIn profiles in seconds.
• Higher Accuracy and Trust in Data
  Reverse Contact delivered consistently accurate matches, significantly reducing false positives and uncertainty.
• Instant Access to Relevant Contacts
  Sales and partnership teams could now act immediately on new leads or inbound requests.

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Implementation Highlights

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1. Imported prospect email lists into Reverse Contact
2. Retrieved enriched data including verified LinkedIn URLs and job titles
3. Pushed data into their CRM and outreach tools
4. Enabled outreach via LinkedIn and email in parallel
5. Tracked connection rates and conversion metrics

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The Results

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• 5x faster contact discovery
  What previously took hours of manual effort per list was now completed in minutes.
• Increased lead generation volume
  By identifying more qualified contacts, Gladia expanded its top-of-funnel reach.
• Improved sales conversion rates
  Personalized LinkedIn outreach, enabled by accurate profile data, drove higher response and close rates.
• Freed up internal resources
  Team members previously assigned to manual data gathering were redeployed to higher-impact tasks.

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Quote from the CEO

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“Reverse Contact helped us scale our outreach with precision. We no longer guess who we're targeting — we know. The automation saved us time, increased our lead flow, and made our sales motion more effective.”
– Jean-Louis Quéguiner, CEO, Gladia

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Conclusion

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With Reverse Contact, Gladia transformed LinkedIn from a manual, guess-based process into a high-performance lead generation channel. The result: faster outreach, better data, and more deals closed — with less effort.

For B2B SaaS companies looking to scale intelligently, this is the new standard for outreach.

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